Five other people in town do the same thing you do, so what makes people choose your business? It's the story you tell them! The Florida SBDC at UWF/FWB offers “Your Business, Your Story: Branding and Advertising” on Thursday, November 7, from 11:00 am – 2:00 p.m. In this workshop, you will get ideas on how to focus that story and build something bigger than your product or service. Once you have a brand, you have to tell people about it. Get information on advertising mediums and strategies without a sales pitch! Location: Florida SBDC at UWF/Emerald Coast Campus, 1170 Martin Luther King Jr. Blvd., Building 8, Library, Room 836, 32547. Attendance fee is $30 (includes lunch provided) online for the public and no fee for students and employees of UWF (just call us at 850-586-7809 to register). Also, in recognition of National Veteran's Small Business Week, fees for veterans will be waived; please call (850)-474-2528 if you qualify to waive the fee. To register and pay online: www.sbdc.uwf.edu and click on “Training & Events”. Presented by: Synovus.